Tech Startup Name Ideas
Find Your Identity
Your tech startup needs a name that sounds like a tech startup. Explore naming strategies, patterns from successful companies, and available domains to spark your creativity.
Tech Names Ready to Buy
Ideas that come with domains included
How Successful Tech Companies Got Their Names
Tech startup naming has evolved through several eras. The early days favored acronyms (IBM, HP, AT&T). Then came descriptive names (Microsoft, Software Development). The dot-com era brought playful invented names (Google, Yahoo). Today's tech names tend toward abstract real words (Stripe, Notion, Linear).
The current trend favors simplicity. One-word names dominate the most valuable tech companies. They're easier to remember, spell, and fit on app icons. Think Slack, Zoom, Figma, Canva, Discord.
But simple doesn't mean easy to find. Most short, real-word .com domains were registered decades ago. That's pushed startups toward creative alternatives: invented words (Spotify), respelled words (Lyft), compound words (Airbnb), or alternative extensions (Notion.so, Linear.app).
The best approach depends on your specific situation. A developer tools company might prioritize technical credibility. A consumer app might prioritize friendliness. A B2B enterprise might prioritize professionalism. Let your target audience guide your naming strategy.
Real Word, New Meaning
Take an existing word and apply it to tech. Works best when the word evokes your product's essence.
Invented Word
Create a new word that sounds good and feels tech-appropriate. Unique and trademarkable.
Compound/Blend
Combine two words or concepts into one name. Often descriptive of what the product does.
Respelled/Modified
Take a real word and modify the spelling. Gets you a unique domain while retaining meaning.
Tech Startup Naming Tips
Start with sound. Say potential names out loud. How do they feel? Tech names often have crisp consonants - K, T, X sounds feel modern. Avoid names that are awkward to pronounce or sound dated.
Think about the pitch. You'll say your company name thousands of times. In pitch meetings. In podcast interviews. At parties when people ask what you do. Make sure it flows naturally in conversation.
Test the radio test. If someone hears your name, can they spell it? This matters for word-of-mouth growth. Every unique spelling, unusual combination, or homophone creates friction when people try to find you.
Consider the logo. Short names work better for app icons and social media avatars. If your name is long, think about how it will abbreviate. "HubSpot" becomes "HS" - does your name have natural abbreviation potential?
Check all the things. Before committing: domain availability, trademark status, social handles, and any unfortunate meanings in other languages or when spoken aloud. Better to discover issues before launch than after.
Trust your gut (eventually). Naming is partly rational, partly instinctive. After doing your research, if a name feels right, it probably is. Analysis paralysis is a real risk - at some point, you need to commit and start building.
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